Seton

Brookfield Residential wanted to show what living in Seton actually feels like: the coffee, the rec centre, the skatepark, the walk home at dusk. We built the spot around one kid and his board, carrying the viewer through the community in a single afternoon.

Every location on screen is really in Seton. A photographer captured the streets, homes and amenities first, and the film was built on those photographs, so what you see is the real neighbourhood. Casting, wardrobe and the look were chosen and approved in the client portal before a frame moved.

Produced as a hybrid production with our partners at V Strategies.