AI commercial production

Yes. It is finished and delivered like any other spot: a broadcast master built to the network’s specs, audio mixed to the loudness standards broadcasters follow in Canada and the US, captions, and a quality check before it ships. What airs is a finished commercial, not a raw generation.

The length, the number of characters and locations, how much has to be exact (a real product, a real place, a real person) and how many versions you need. It is usually more cost effective than a comparable shoot, but it is still a production with a real team and real time behind it. We scope it with you and give you a clear number before we start.

It depends on the idea, the number of characters and how many versions you need. The honest answer is weeks, not days: time to write, cast and design the look, time to make and review every shot, and time to finish it properly. You approve each stage in your client portal as it happens.

Yes. Send us the spots, the brand guidelines and the grade the new work has to sit beside. We build the look from them and show you frames before production starts, so the new spot sits naturally in the flight.

Both. Brands come to us for the idea and the production. Agencies usually bring the idea, and we produce it under their direction and inside their process. See our agency partnership options.